Safe Smile Hero is a pet dental app in development, planned to make daily tooth brushing at home a playful journey for you and your dog or cat. Start today with the free 3-photo check.
Concept screen—not a live app or a real pet’s result. Example Smile Score only; not a diagnosis or a substitute for a veterinary exam.
Their daily routines mean so much to you. Make looking after their smile part of the moments you already share.
You treat them like family because they are family. You deserve a simple way to take a closer look, and a routine that makes caring for their smile feel like love, not homework.
That's why we're building Safe Smile Hero.
Start with three photos and an educational screening report. Photos cannot confirm or rule out dental disease or pain.
A small daily routine, built around the moments you already share.
Planned: keep photos and educational Smile Score reports together to share with your vet. Scores are not a diagnosis and should not determine whether or when you seek veterinary care.
Safe Smile Hero is in development. We’re planning a playful brushing journey with 12-week quarters, stages, a fictional vet mascot, streaks, gems, bones and a treasure chest. These proposed features are not available yet and may change before or during beta.
Planned: each quarter would run 12 weeks, like "Quarter 2 · Week 5 of 12," with stages such as "First steps" and "Gumline hero."
Planned: a friendly, fictional vet mascot to remind you at brushing time, at a moment you already share like "after the walk," and cheer you on.
Planned: each brushing would keep your day streak going and earn gems and bones. Small wins, celebrated.
Planned: a progress path with checkpoints, leading to a treasure chest.
Planned: keep photos and educational Smile Score reports together to share with your vet. Scores are not a diagnosis and should not determine whether or when you seek veterinary care.
Designed for dogs and cats. Planned: one Safe Smile Hero membership will cover up to two pets (dogs or cats). If you have concerns about your pet’s mouth, contact a veterinarian licensed in your state for an in-person exam. You choose your veterinarian.
Journey names, rewards and scores shown are examples. The screening is an educational tool, not a substitute for an in-person veterinary exam.
Start with a free 3-photo check. Then make smile care a small part of the moments you already share at home.
Snap three photos of your pet's mouth: front, right side, left side. The 3-photo check is free, before and after launch. No payment or app download is required.
FreeGet an educational screening report with a Smile Score. Photos cannot confirm or rule out dental disease or pain. If you have concerns about your pet’s mouth, contact a veterinarian licensed in your state for an in-person exam. You choose your veterinarian.
Educational, not a diagnosisHit "I want Safe Smile Hero" and join the free waitlist. Planned beta opening: December 1, 2026. Founder memberships are not on sale yet.
Free to joinHealthy Smiles, Happy Homes. Welcome to the Heroes.
Our mission is to help pet parents build a daily tooth-brushing habit through a playful journey, guided by love and the hope of more quality time together. We’re working toward a future where fewer pets experience unnoticed dental discomfort.
Less than you'd think. Joining the waitlist is free.
Planned founder offer: $69.90/year for the first 1,000 paid memberships, locked in while the membership stays active. Not available for purchase yet. Joining the free waitlist does not charge you or reserve founder pricing.
The founder membership is optional and is not available for purchase yet.
Planned founder price
Planned founder offer: $69.90/year for the first 1,000 paid memberships, locked in while the membership stays active. Not available for purchase yet. Planned public annual price at launch: $89/year. Applicable taxes would be additional. Planned beta opening: December 1, 2026; access on that date is not guaranteed. Planned membership billing: annual automatic renewal until canceled; full purchase terms will be shown before payment. Founder memberships are not on sale. Full purchase terms, including pricing, renewal, cancellation, term start and any applicable refund policy, will be disclosed before payment is available.
Planned: one Safe Smile Hero membership will cover up to two pets (dogs or cats).
Joining the waitlist is free. No card, no payment. Joining the free waitlist does not reserve founder pricing.
Join the free waitlistPlanned for the first 1,000 paid founder memberships.
The free waitlist is open across the United States. Beta invitations are Texas-first and depend on location and capacity.
A planned, optional recognition feature for future paid founding members.
No pets are listed yet. We're planning an optional public wall for the pets of paid founding members. Listing will require a separate choice and review before publication. Joining the free waitlist does not list a pet or reserve founder pricing.
Start with three photos. See their smile with new eyes. Then join the pet parents building the first 1,000 Safe Smile Heroes.
Safe Smile Hero is a pet dental app in development for dogs and cats. Planned app features include brushing reminders, streaks, rewards and organizing educational reports. These proposed app features are not available yet and may change before or during beta. The free web-based 3-photo educational check is available now.
Yes. The 3-photo check is free, before and after launch. No payment or app download is required. You take three photos of your pet's mouth and get an educational screening report.
No. Safe Smile is an educational screening tool, not a substitute for an in-person veterinary exam. Only a licensed veterinarian can diagnose or treat your pet. Photos and scores cannot confirm or rule out dental disease or pain.
If you have concerns about your pet’s mouth, contact a veterinarian licensed in your state for an in-person exam. You choose your veterinarian. This free check provides educational information, not veterinary diagnosis or treatment, and does not establish a veterinarian-client-patient relationship.
No. Joining the free waitlist does not charge you or reserve founder pricing. The free waitlist is open across the United States. Beta invitations are Texas-first and depend on location and capacity.
Planned founder offer: $69.90/year for the first 1,000 paid memberships, locked in while the membership stays active. Not available for purchase yet. Planned public annual price at launch: $89/year. Applicable taxes would be additional. Planned beta opening: December 1, 2026; access on that date is not guaranteed.
Founder memberships are not on sale. Full purchase terms, including pricing, renewal, cancellation, term start and any applicable refund policy, will be disclosed before payment is available. Joining the free waitlist does not charge you or reserve founder pricing.
The beta is planned to open December 1, 2026, launching in Texas first. Join the free waitlist for beta updates. Access is not guaranteed on day one. Beta invitations depend on location and beta capacity.
Yes. The free waitlist is available throughout the United States. Beta invitations are Texas-first and depend on location and capacity. Joining does not guarantee beta access in your location.
The planned membership will cover up to two pets (dogs or cats). Memberships are not on sale yet.
Yes. Safe Smile Hero is made for dogs and cats.